Marketing Specialist - HigherEdJobs

The Marketing Specialist manages and coordinates the Association's promotional and outreach activities across departments for programs,
services, membership, and online/print publications. He/she works with all departments on product development and communications
initiatives. He/she will lead implementation and execution of AGB's online/print marketing strategies and communications, both externally
and internally.

Duties

• Manage marketing and promotional materials, in consultation with departments, for AGB's products, programs, services, membership, and publications, including subscriptions to Trusteeship magazine.
• Help develop, monitor and report on appropriate metrics measuring success of AGB's marketing/communications programs and overall organizational outreach efforts.
• Ensure the consistent communication of AGB's brand strategy and image, both internally and externally.
• Monitor short- and long-term plans/budgets related to marketing and communications, preparing analytical reports on progress and performance.
• Supervise designers and printers in the development of promotional materials, other vendors in the distribution of these materials, manage print/online mailing lists, and solicit/manage bids for related projects.
• Oversee the Association's centralized marketing and communications calendar, in consultation with staff across appropriate areas.
• Coordinate promotional direct mail/email communications in conjunction with outside vendors and printers, as needed.
• Provide counsel to departments and central administration on approaches to improve execution and operational processes.
• Contribute to development and support execution of enhanced promotional approaches for products, services, membership and publications, including new member and new marketing outreach; implement, as appropriate.
• Keep abreast of latest developments in the higher education sector, marketing/ communications (including social-media) as well as trends in nonprofit management and governance.
• Other duties, as required.

For additional information, please visit our website, www.agb.org. Excellent benefits. Congenial work environment. Send cover letter, salary history and resume to juditha@agb.org or by fax to 202-223-7053. No telephone calls please!

EOE/AA/Disabled/V.

Source: http://www.higheredjobs.com/details.cfm?JobCode=175646937

pid corned beef hash the walking dead season 2 finale born free walking dead finale nascar bristol narwhal